There is no doubt that web page audio significantly increases results. If you’re not using audio on your sites, you’re making a mistake. Adding it raises your opt-in conversions. It boosts sales, too.
What makes it so effective?
It’s simple. Most of the web is cold and impersonal. It adds a human touch to your site. And makes people feel they’re dealing with a real person. Basically, audio brings your site to life. And people like to interact with things that are alive!
Some more benefits
Adding audio increases your profits in two ways. First, you’ll make more sales. And second you’ll save money on the sales letter. Instead of having to pay a professional to write you a great sales letter. You can just add your own audio. An authentic message from you will do more than the best ad copy.
You’ll also get better conversions on your list opt-ins. The reason this works so well is because people need to be told what to do. So you just add a simple audio that says: Put your email and name into the form and submit. That alone can increase opt-in rates up to 310%!
Some web audio ideas
Put a welcome message that plays automatically on your site, Most websites are cold and in-human. Grabbing their attention like this helps you keep them on your site.
Lead them by the had. Just like in the opt-in example. Use an audio message to lead your visitors through a process. And take them all the way through buying your product.
Testimonials for your product or service. A written testimonial is good. But what’s even better are audio testimonials. It’s much hard to fake an audio testimonial. Using audio makes it much more believable. And will definitely increase your results.
Here’s a bonus tip
What about creating an entire product using audio? This is by far the easiest content to produce. And it still has a high perceived value. Podcasts are still popular, so this is a great format. And you can get someone to transcribe them for very little money. This is the easiest way to “write” an eBook!
Is adding audio hard?
It’s actually really easy. You can find a lot of programs that create audio buttons for you. The software does all the work. The software creates the audio button code for you. Just paste the code you copy from the software. So don’t let this stop you.
In closing
Just a reminder of why you want to start using audio. Putting streaming audio on your site will boost all your results. You’ll get more sales. You will also increase your subscriber opt-ins. And you can quickly produce products and website sales copy. You’ll be one of the few you use these strategies. So you’ll be one of the few reaping the rewards. Don’t be lazy! Add some audio today. 
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